Found an article which I thought you would all find helpful. But rather than take up your valuable time and making you read the whole thing in one go, I will give you two tips a day for the next 5 days on...
10 WAYS TO MAKE PEOPLE ACTUALLY READ YOUR EMAILS
(By Erik Sherman, business and tech writer for Inc, The New York Times Magazine, Fortune, and more.)
Email is an efficient and effective form of communication. It’s also very easy to ignore. That’s because most email is spam, so people are primed to hit the delete button.
So how do you get people to actually read your missives? Try these
Set Importance to High
Email software lets you declare the importance of a message. Turn it to high and recipients will see the status and pay attention. However, use this sparingly, and only for what the recipient will consider important.
Make the Subject Count
Subject lines show people an email deserves attention. Compare “October Newsletter” with “3 Sure Fire Ways to Close More Sales,” “35%-off Sale,” or the use of a mutual friend’s name.
